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Startup Accounting

GAAP Basics for Startups

Written by Aparna Devalla, CPA

Curated by Rubric Financial

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What GAAP Means and Why Startups Need It

  • GAAP (Generally Accepted Accounting Principles) is the standard framework for financial reporting in the United States, established by the FASB.
  • Investors, lenders, and acquirers expect GAAP-compliant financials before committing capital or closing deals.
  • Adopting GAAP early prevents costly restatements later when you raise a Series A or pursue an audit.
  • GAAP ensures consistency and comparability, making it easier to benchmark your startup against industry peers.

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