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CFO & Strategy

Finance for Ecommerce and DTC Brands

Collated by Harry Prabandham

Curated by Rubric Financial

Last updated

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Inventory and COGS Accounting

  • Cost of goods sold includes landed product cost, inbound freight, duties, and fulfillment, not just the factory unit price.
  • Choose a costing method such as weighted average or FIFO and apply it consistently, since it shifts margin between periods.
  • Capitalize inventory on the balance sheet and expense it only when the unit sells, so growth ties up cash before it earns profit.
  • Reserve for shrinkage, returns, and obsolescence, because slow-moving stock quietly destroys margin and clogs your working capital.

About the author

Harry Prabandham

Founder & CEO

Founder and CEO of StartupCFO. MBA from Wharton, MS in Computer Science, and decades of experience building and advising venture-backed startups.

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